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TV Is Still Here, Just on a New Screen
Viewers haven’t stopped watching—they’ve just changed how they watch.

Hearst Pittsburgh
Apr 93 min read


18 Steps to Launch a Connected TV Campaign
The "streaming wars" are on. In today's content-rich world, platforms are duking it out for viewership and market share. For advertisers,...

Hearst Pittsburgh
Feb 24, 20231 min read


Quick Guide: WTAE Research 101
WTAE Hearst Pittsburgh’s award-winning news, sports, weather, and entertainment programming delivers the information that Pittsburghers...

Hearst Pittsburgh
Aug 18, 20223 min read


Boost Brand Awareness with Plate It Pittsburgh Product Placement Spots
Very Local Pittsburgh audiences are in for a wild and delicious ride as things heat up in the kitchen on Plate It Pittsburgh. This new...

Hearst Pittsburgh
Jul 13, 20221 min read
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